The official press conference for the new variety show on KBS was held at the International Conference Room in KBS's Shingwan (New Building) on January 16th. The five emcees -- Kang Ho-dong, Tak Jae-hoon, Jung Jae-hyung, Brave Brother, and TVXQ's Changmin-- were in attendance to introduce the new TV show and their aspirations through it.

"Moonlight Prince" will feature a guest every week who will personally pick out a book to talk about topics based on the book's content. And through the talk, an set amount of money will be donated to the organization of the weekly guests' choice. The head producer explained the reason for having five emcees was to provide a range of perspectives being that the show will be talking about various topics through the different books. This new form of a variety program will air its first episode on January 22nd.