The largest-ever exhibition on Korean cultural content, agricultural and fisheries goods and beauty products to support domestic exporters will be held in the United Arab Emirates(UAE).

The Ministry of Culture, Sports and Tourism announced on Friday that the 2025 K-Expo UAE is set to take place in Dubai from Saturday through Tuesday, in cooperation with the ministries of agriculture, industry, fisheries, health and SMEs.

The exhibition was previously held in Vietnam, Thailand, France, Canada and Spain, and it is the first time that the event will take place in the Middle East.

This year, the event will feature a record 226 domestic businesses from the content, food, beauty, sports and publishing industries.

Visitors will be invited to a virtual reality exhibit, a DJ concert and K-pop performances.