Hyundai automobiles came in second only to Toyota's luxury brand, Lexus, in a local survey that measured car owners' assessment of best value by vehicle brand.

The survey, released by Strategic Vision, an automotive consulting firm, asked 74,000 auto owners to rate the overall value of their new cars and trucks based on price paid, affordability, expected reliability and resale value.

The consulting firm said Hyundai scored well because the brand's vehicle quality has improved, and its models have a long-term warranty and are affordable.