An ad promoting the nation as a tourist destination won a top prize in the film and video category at the New York Festivals event on Friday.

The gold medal-winning video entitled "Korea, Sparkling" was produced by the Korea Tourism Organization.

A promo for Korean cuisine called the "Wonderful World of Korean Food" also won a silver.

The awards given by the 50-year-old New York Festivals are among the world's top three advertising honors.

The national tourism organization expects the prize to help raise Korea's brand recognition and image in the United States.

The agency also won top honors at the Adrian Awards in New York on Monday for a tourism ad starring the pop singer Rain.