Singer Ivy has been chosen to be the Korean face of global sports brand Reebok, joining other world stars representing the company including Hollywood actress Scarlett Johansson, French soccer player Thierry Henry, NBA player Allen Iverson, and first Chinese NBA player Yao Ming.

Reebok said that it chose the singer as its model because it not only thought highly of her confident and stylish image but also thought that her sincerity and challenging spirit match its brand value.

Having worked as models for seven companies such as MP3 player company Iriver and LG Household and Health Care since she made her debut in 2005, Ivy will begin representing the sports company in Korea in March.